From the Bloom blog

Writing

Notes on building software that fits an industry — engineering, design, and lessons from the teams we work with.

A working session reviewing figures on a table

ResearchJuly 29, 2026

Ethiopia's software market, in numbers

Everyone quotes a growth figure. Almost nobody quotes the same one. Here is what the primary data actually says about who is online, who is paying digitally, and what that means for the software you build here.

A software team working together at their laptops

Engineering · March 30, 2026

How we build software that fits an industry

Product · January 24, 2026

Inside our flower farm management platform

Engineering · December 12, 2025

Lessons from building a clinic management system

Perspective · May 28, 2025

Why off-the-shelf software fails specialized teams